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MVP

How Much Does It Cost to Build an MVP in 2026?

MVP cost breakdown by type: landing pages ($2-5K), web apps ($10-50K), mobile apps ($30-80K). Compare agency, freelancer, and in-house pricing.

Soatech Team8 min read

How Much Does an MVP Actually Cost?

If you're a founder researching MVP cost for the first time, you've probably seen wildly different numbers. One blog says $5,000. Another says $500,000. A Reddit thread insists you can do it for free with no-code tools. None of these answers are wrong — they're just answering different questions.

The real answer depends on what you're building, who's building it, and how quickly you need it. This guide breaks down MVP costs by project type, team model, and complexity level so you can set a realistic budget before you spend a dollar.

MVP Cost by Project Type

Not all MVPs are created equal. A landing page that validates a concept is a fundamentally different product than a mobile app with user accounts, payments, and real-time data. Here's what each type typically costs in 2026.

Landing Page MVP ($2,000 - $5,000)

This is the simplest form of an MVP. You're not building a product — you're testing demand. A landing page MVP includes a value proposition, email capture or waitlist, and possibly a payment pre-order button.

What you get:

  • 1-3 page website with a clear value proposition
  • Email capture or waitlist functionality
  • Basic analytics to track visitor behavior
  • Simple payment integration (if pre-selling)

Timeline: 3-7 days

Best for: Founders who want to validate demand before writing any code.

Web Application MVP ($10,000 - $50,000)

Most software MVPs fall into this category. You're building a functional product that users can sign up for, interact with, and get real value from — just with a limited feature set.

What you get:

  • User authentication and accounts
  • 1-3 core features (the essential workflow)
  • Basic admin dashboard
  • Database and API infrastructure
  • Responsive design (works on mobile browsers)
  • Deployment and hosting setup

Timeline: 4-10 weeks

Best for: SaaS products, marketplaces, internal tools, and B2B platforms.

Mobile App MVP ($30,000 - $80,000)

Mobile apps cost more because you're dealing with platform-specific development, app store requirements, device compatibility, and push notification infrastructure. Even a "simple" mobile app involves significantly more engineering than a web app.

What you get:

  • Native or cross-platform app (iOS, Android, or both)
  • User authentication and profiles
  • Core feature set (2-4 features)
  • Push notifications
  • API backend
  • App store submission and review process

Timeline: 8-16 weeks

Best for: Products where mobile experience is the core value proposition — on-demand services, fitness apps, social platforms, location-based products.

The Factors That Drive MVP Cost Up (or Down)

The ranges above are wide for a reason. Several factors can push your MVP toward the low end or the high end of the spectrum.

FactorPushes Cost DownPushes Cost Up
Features1-3 core features5+ features with edge cases
DesignTemplate-based, minimal custom UICustom design, animations, branding
IntegrationsNo third-party servicesPayment, maps, analytics, email
User rolesSingle user typeMultiple roles (admin, vendor, buyer)
Real-time featuresStandard request/responseChat, notifications, live updates
PlatformWeb onlyWeb + iOS + Android
Data complexitySimple CRUD operationsComplex relationships, search, filtering
ComplianceNoneHIPAA, GDPR, PCI-DSS

If you're unsure where your idea falls, our free project calculator can give you a ballpark estimate in under two minutes.

Agency vs. Freelancer vs. In-House: Cost Comparison

Who builds your MVP matters as much as what you build. Each model comes with different costs, tradeoffs, and risks.

Freelancers ($5,000 - $30,000)

Hiring individual freelancers from platforms like Upwork or Toptal is the most budget-friendly option on paper — but it comes with significant project management overhead.

Pros:

  • Lowest hourly rates
  • Flexible engagement (pay per hour or milestone)
  • Wide talent pool

Cons:

  • You manage everything: communication, deadlines, quality
  • Single point of failure — if the freelancer disappears, you're stuck
  • Rarely includes design, QA, or DevOps
  • Knowledge walks out the door when the engagement ends
  • Quality varies wildly, even on "vetted" platforms

Development Agencies ($10,000 - $80,000)

Agencies provide a managed team — typically a project manager, designer, and developers — who handle the full development lifecycle. You set the direction; they handle execution.

Pros:

  • Full-service: design, development, QA, deployment
  • Project management included
  • Team continuity and knowledge retention
  • Predictable timelines and budgets
  • Accountable — reputation matters

Cons:

  • Higher total cost than a solo freelancer
  • Less control over individual developers
  • Quality depends on the specific agency

In-House Team ($100,000 - $300,000+)

Building an internal team means hiring full-time developers, designers, and possibly a CTO or tech lead. This is the most expensive option and the slowest to get started.

Pros:

  • Maximum control over the product
  • Long-term alignment with company goals
  • Intellectual property fully in-house

Cons:

  • Hiring takes 2-6 months
  • Salaries, benefits, equipment, and office overhead
  • You need technical leadership to manage the team
  • Extremely expensive for a pre-revenue startup

Head-to-Head Cost Comparison

ModelWeb App MVP CostTimelineManagement Overhead
Freelancers$5K - $30K6-16 weeksHigh (you manage)
Agency$10K - $50K4-10 weeksLow (they manage)
In-House$100K - $300K+3-6 months (hiring) + buildMedium

For most founders, an agency offers the best balance of cost, speed, and quality. You get a professional team without the overhead of full-time employees or the risk of managing freelancers yourself.

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How to Reduce MVP Cost Without Cutting Corners

Budget constraints are real. Here's how smart founders keep costs down without shipping a broken product.

Start with one platform

Don't build for iOS, Android, and web simultaneously. Pick the platform where your target users already spend their time. You can always expand later.

Use existing services instead of building from scratch

Authentication? Use Clerk or Auth0. Payments? Stripe. Email? SendGrid. Every feature you don't custom-build saves $2,000-$10,000 in development time.

Prioritize ruthlessly

If your feature list has more than five items, it's not an MVP. Use the MoSCoW method to separate must-haves from nice-to-haves — then cut the nice-to-haves.

Choose a team in a cost-effective region

Senior developers in Western Europe charge $80-150/hour. The same caliber of engineer in Albania or Eastern Europe charges $25-40/hour. That's not a quality difference — it's a geography difference. Check out why Albania has become a top outsourcing destination.

Skip the pixel-perfect design (for now)

A clean, template-based design with good UX is fine for an MVP. Custom illustrations, animations, and micro-interactions can wait until you've validated the core product.

What Your MVP Budget Should Actually Look Like

Here's a realistic budget breakdown for a typical web application MVP built with an agency:

CategoryPercentageExample ($30K Budget)
Discovery and scoping5-10%$1,500 - $3,000
UI/UX design15-20%$4,500 - $6,000
Frontend development25-30%$7,500 - $9,000
Backend development25-30%$7,500 - $9,000
Testing and QA10-15%$3,000 - $4,500
Deployment and DevOps5-10%$1,500 - $3,000

This doesn't include ongoing costs like hosting ($50-200/month), third-party service subscriptions ($100-500/month), or maintenance and bug fixes post-launch.

When to Spend More — and When Not To

Spend more if:

  • You're in a regulated industry (fintech, healthtech) where compliance isn't optional
  • Security is critical (handling payments, personal data)
  • Your MVP is investor-facing and needs to demonstrate technical competence

Spend less if:

  • You're validating a hypothesis and don't have paying users yet
  • Your core value proposition doesn't require complex technology
  • You're bootstrapping and every dollar needs to earn its keep

The goal of an MVP isn't to build a perfect product. It's to learn whether your product idea has legs — as cheaply and quickly as possible.

Get an Accurate Estimate for Your MVP

Every project is different, and generic cost ranges only get you so far. If you want a realistic, no-obligation estimate based on your specific idea, we can help.

Ready to find out what your MVP will actually cost? Talk to our team — we'll scope your project, identify the fastest path to launch, and give you a transparent quote with no hidden fees. Most founders get their estimate within 48 hours.

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